Photo: Disclousure / instagram.com/ibtmevents/
Blumar DMC’s participation in IBTM World 2025 promises to be one of the major highlights of the international corporate travel calendar. The event will take place from November 18–20, 2025, in Barcelona, bringing together the world’s leading players in the MICE, Incentive Travel, and corporate events segments. This year, Blumar will be at stand M60, showcasing to the global market the strength, authenticity, and creativity of Brazilian tourism.
This participation reinforces Brazil’s importance as a strategic destination for memorable experiences, high-impact incentives, and events that truly connect people.
Inside IBTM World 2025

Photo: Disclousure / instagram.com/ibtmevents/
IBTM World 2025 is globally recognized as one of the largest trade shows dedicated to corporate events, incentive travel, and MICE trends. According to official data published by RX Global, more than 15,000 professionals attend the event annually, including highly qualified buyers who drive billions of dollars in corporate-travel business.
Why IBTM Is Essential for the MICE Market
IBTM serves as a global showcase, presenting the innovations shaping the future of incentives, congresses, corporate travel, and event-related technologies. Studies by ICCA and SITE Global show that incentive programs continue to grow—especially in destinations offering vibrant culture, remarkable hospitality, and transformative experiences. Three pillars that position Brazil as a powerhouse in this segment.
Blumar DMC at IBTM World 2025: What to Expect from the Brazilian Presence

Photo: Aleksandar Pasaric / Pixels.com
Specialized Representation
Blumar will be represented by Lorene Magnelli, Incentives Manager at Blumar DMC. Her presence reinforces the company’s commitment to delivering authentic, innovative, and fully customized solutions, designed to turn every MICE project into a remarkable journey throughout Brazil.
Highlights Blumar Will Present

Photo: Disclousure / instagram.com/ibtmevents/
Incentive Programs Connected to Brazil’s Most Unforgettable Experiences
Blumar will showcase programs combining culture, nature, and hospitality—creating journeys that strengthen teams, enhance performance, and generate lasting memories.
Creative Solutions for Corporate Events
The company brings to Barcelona successful case studies and proposals that highlight unique Brazilian elements such as regional gastronomy, cultural festivals, craftsmanship, music, and immersive experiences in breathtaking natural settings.
Over 40 Years of Expertise as a DMC in Brazil
Blumar is recognized as one of the country’s most respected DMCs— the result of decades of strong relationships with top-tier suppliers and the consistent delivery of safe, customizable experiences.
Why Choose Blumar for MICE Projects
Blumar Turismo stands out in Brazil for inbound MICE, incentive travel, and corporate event logistics. Its strengths include:
✔ Proven Expertise
Four decades of experience and hundreds of high-quality, reliable, and safe projects delivered.
✔ Premium Supplier Network
Blumar works with carefully selected partners, ensuring high standards in hospitality, transportation, experiences, and local services.
✔ Tailor-Made Itineraries Focused on Client Objectives
Whether motivating teams, hosting conventions, launching products, or strengthening branding, every program is crafted to meet the client’s strategic goals.
✔ Specialized Professionals
Multilingual teams, consultative service, and in-depth knowledge of Brazil’s top destinations.
Blumar DMC at IBTM World 2025: Visit Us at Stand M60

Photo: Press Release / Blumar DMC
If you’re attending IBTM World 2025, stop by stand M60 and discover how to elevate your next event or incentive program in Brazil. The team will be ready to present opportunities, trends, and solutions that transform corporate travel into unforgettable experiences.
📍 Barcelona, Spain
📌 Stand M60
📅 November 18–20, 2025
Brazil as a Stage for the Best MICE Experiences
Blumar DMC’s participation in IBTM World 2025 reinforces Brazil’s strategic role in the global events and incentives market. With expertise, creativity, and deep destination knowledge, the company positions itself as the ideal partner for those seeking meaningful results and truly transformative experiences.
Want to design your next successful event or an unforgettable incentive program in Brazil?
Contact Blumar DMC and explore customized solutions for your project.
👉 Get in touch with Blumar and discover unique possibilities for your next corporate event.
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FAQ - Blumar DMC at IBTM World 2025

Photo: Disclousure / instagram.com/ibtmevents/
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What is IBTM World 2025?
IBTM World 2025 is one of the largest global trade shows in the MICE segment (Meetings, Incentives, Conferences and Exhibitions). The event brings together around 15,000 corporate travel professionals, including qualified buyers, decision-makers, and international suppliers.
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When and where does the event take place?
The 2025 edition will be held from November 18 to 20 in Barcelona, Spain.
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Which stand will Blumar DMC be at?
Blumar DMC will be at Stand M60, showcasing leading Brazilian solutions for Incentive Travel and corporate events.
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Why is IBTM World important for the MICE market?
IBTM serves as a global showcase for trends, technology, and innovation in the corporate events and incentives sector. The event helps connect companies from around the world and drives billions of dollars in business every year.
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What makes Brazil a strategic destination for Incentive Travel?
Research by ICCA and SITE Global shows steady growth in incentive programs, especially in destinations with:
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Vibrant culture
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Remarkable hospitality
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Transformative experiences
These pillars position Brazil as a powerhouse in the MICE segment.
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Who represents Blumar DMC at IBTM World 2025?
The representative is Lorene Magnelli, Incentives Manager at Blumar DMC and a specialist in authentic, creative, and tailor-made experiences for the MICE market.
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What highlights is Blumar showcasing at the trade show?
The company is presenting:
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Incentive programs connected to Brazil’s cultural, gastronomic, and natural experiences
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Creative solutions for corporate events, including cultural immersions and concepts with a strong Brazilian identity
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Established case studies that demonstrate the country’s potential for high-impact events
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Why choose Blumar for MICE projects in Brazil?
Key differentiators include:
✔ Over 40 years of expertise as a DMC in Brazil
✔ Premium supplier network
✔ Fully customized itineraries
✔ Multilingual teams and consultative service
✔ Security and credibility recognized in the international market
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What types of MICE projects does Blumar DMC deliver?
The company develops:
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Incentive Travel programs
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Corporate conventions and meetings
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Product launches
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Custom events focused on performance and engagement
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Comprehensive logistical operations for large groups
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What to expect from the Brazilian presence at IBTM World 2025?
Brazil’s participation reinforces its position as a strategic global destination, highlighting authenticity, creativity, hospitality, and breathtaking natural landscapes — elements that make the country ideal for unforgettable events and incentives.
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How to find Blumar DMC during the event?
Just visit Stand M60, where the team will be available to present innovative solutions and personalized opportunities for the MICE market.
Practical information:
📍 Barcelona, Spain
📌 Stand M60
📅 November 18–20, 2025
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How to get in touch to create a MICE project in Brazil?
To design a successful event or a memorable incentive program:
👉 Contact Blumar DMC and discover exclusive, creative, and fully customized solutions tailored to your corporate project’s needs.





